The Youth Employment Service (YES), is a joint initiative between business, labour and government, which addresses South Africa’s youth unemployment challenge. Tashmia is a PhD fellow at UNU-MERIT in Maastricht an adjunct faculty at GIBS, where she has held faculty positions in the field of innovation management and inclusive business. She has extensive consulting experience with a range of global and local businesses such as Unilever, Roche, GSK, Mahindra and the DBSA.